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The CDM has set a goal of improving communication. Which of the following should be the first priority?

  1. Implement new technologies for communication

  2. Conduct an anonymous survey on communication satisfaction

  3. Seek feedback from clients only

  4. Determine what area of communication needs improvement

The correct answer is: Determine what area of communication needs improvement

The correct answer is D, determine what area of communication needs improvement. This should be the first priority because without understanding where communication is lacking, it would be challenging to implement effective solutions. By assessing the current state of communication within the organization, the CDM can identify specific areas that require attention and tailor strategies to address those particular needs. This approach allows for a targeted and focused improvement plan, leading to more successful outcomes in enhancing communication practices. Options A, B, and C may have their merits in improving communication, but without first determining the specific areas that need improvement, the efforts may not be as effective or efficient. Conducting surveys and seeking feedback are valuable activities but should come after identifying the areas for improvement.